Monday, July 30, 2007

Amazon kerfuffles the market

Amazon continues to amaze everyone except Jeff Bezos. This article in USA Today explores how Bezos' strategy to make the customer first and foremost brings the bigger rewards.

I encourage students to use them given that they provide more jobs in Kansas with their Coffeyville warehouse than our university bookstore who, because of its corporate ownership, focuses on the used book market and still takes weeks to get books in for students when it just doesn't take that long.

I have tried out the Amazon Prime approach to the faster shipping but found it all depends on what and how many you are ordering for it to work. Mr. Bezos only has control over so much.

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